Marketing Strategies (MG 321)

Term: 2024-2025 Spring

Faculty

Latrelle Devon StandiferShow MyInfo popup for Latrelle Devon Standifer

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"Now to Him who is able to do exceedingly and abundantly above all that we ask or think, according to the power that works in us, to Him be glory in the church by Christ Jesus to all generations, forever and ever. Amen. Ephesians 3:20-21

Schedule

Mon, 9:00 AM - 10:15 AM (3/3/2025 - 4/20/2025) Location: MAIN DEEDS D201

Description

This course studies marketing as a general management responsibility that helps the student create,
capture, and sustain customer value. The focus of this course is on the business unit and its network
of channels to develop knowledge and skills for the application of advanced marketing frameworks,
concepts, and methods for making strategic choices at the business level for customer relationships.